Archive for August, 2009

Green Jobs for Executive Women in Finance and the Fortune 500

(by Liz O’Donnell , www.theglasshammer.com)

Even as traditional jobs are being cut, “green” jobs are opening up, creating hot new career opportunities for executive women.

Green Jobs in the Fortune 500 & Finance

Ford Motor Company clearly recognizes the role women can play in leading sustainability efforts. The top sustainable business and engineering jobs at Ford Motor Company are filled by women. Sue Cischke, Group Vice President, Sustainability, Environment and Safety Engineering, is responsible for establishing the company’s long range sustainability strategy and environmental policy. And Nancy Gioia, who describes her job as “delivering products that make a difference every day,” is Ford’s Director, Sustainable Mobility Technologies and Hybrid Vehicle Programs. Gioia says green jobs offer “tremendous opportunities” for women. To succeed she says, “You have to perform. You have to have a personal passion to make a difference. Each and every day we can make an impact.”

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Women are also showing up in senior positions at “green” funds. At Winslow Green Mutual Funds, a global growth equity fund which invests primarily in equity securities of companies that are providing solutions to environmental challenges, two women— Karina Funk and Elizabeth Levy—work in equity research. And Wendy Wendlandt is President, Green Century Capital Management and a Trustee of Green Century Funds, a family of environmentally responsible mutual funds.

Green Jobs = Meaningful Work

Women leading sustainability efforts makes sense. Many women who drop out of Corporate America to start their own companies cite the inability to align a company’s business objectives with their personal values as one of the reason’s they leave. Sustainability can be an opportunity to align personal values with meaningful work. Plus, many of the traits typically associated with women at work, are necessary in this emerging field. “We look at the world differently and we look at lifecycle differently,” says Gioia. She also points out the fact that women often manage risk differently than men, something Wall Street is starting to understand. There have been recent discussions in the financial community about balancing aggressive risk strategies, often considered a male trait, with a longer term approach to risk, typically considered a female trait. Sustainability, says Gioia, is a system and building systems requires a collaborative approach. “No one entity can get it done.”

Ellen Weinreb agrees. “Anything that has a sustainability project or strategy, it’s often a long term approach. The triple bottom line is often long term.” Weinreb, the founder of Sustainability Recruiting, helps fill sustainability positions and has consulted with companies including Levi Strauss, Hewlett Packard, and Clorox.

Becoming a “Green Leader”

In the paper “Centre for Corporate Responsibility: Who Should Head Up Your
Corporate Responsibility Approach?
” published by Odgers Berndtson & The Doughty
Centre for Corporate Responsibility, co-authors Stuart Morton and David Grayson discuss the key attributes of a corporate responsibility director. They write, “Nevertheless, the background or at least aptitude for complex communications skills to enable strategic definition, team leadership and board level influence continues to be required.”

Alexia Vernon, a leadership coach and expert on socially conscious leadership, says, “Our nation is demanding green leaders who can ensure that the short and long term impacts of individual, business, and government actions on local, national, and international communities are for the greater good. This means leaders will need to possess such traditional female traits as balancing vision and mission, effective communication, consensus building, and ethical decision making to carry out these roles successfully.” Vernon cites Environmental Social Responsibility Officer and Environmental Attorney as two of the best green jobs for women.

“Green jobs include any job that is good for society, generates a profit, and honors the environment. While many green labor jobs may go to men, women will be as qualified, if not more so, for the many positions necessary to facilitate and sustain our nation’s transition to a green economy,” says Vernon.

Vernon suggests women interested in green careers conduct informational interviews with officers in the companies where they seek employment to learn more about the opportunities. As Kate Winkler, Senior Director and Chief Sustainability Officer at EMC Corporation, says in a blog post about a typical day on the job, “…if, like me, you thrive on adventure, surprise, and occasional lulls scattered between periods of frantic activity, then this may be just the ticket. So what do you think – does it sound like the life for you?”

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Find your green professional opportunities

In the current economy it’s easy to fall into a “wait and see” stance with your career. You may want to wait until you see more signs of growth before you decide to commit to finding your own green career. Although this stance may feel safe in the moment, it may be keeping you from:

- Finding opportunities that already exist in the green economy, – Discovering opportunities in your current job, and – Creating opportunities based on your knowledge, skills, and experience.

The green economy really is making strides, even if traditional media sources aren’t giving it a lot of coverage.

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One caveat: Much of the political and economic news you see about the green economy is focusing on Green Collar Jobs: blue collar trade jobs that contribute to green efforts. Although this information is helpful in understanding the green economy, it doesn’t tell the entire story. What most of these news stories miss is the Green Professional Jobs: white collar jobs that contribute to green and sustainable efforts.

Green Professional Jobs may not have “green” job titles. Not all of them are in the renewable energy industries that are getting some press attention these days. You may need to do your homework to sort out where the green professional jobs are in your area. Though you may not be hearing about them at this point, they are out there. More and more companies are stepping up to face their own sustainability, or lack there of. In a recent Green Economy Post article (http://greeneconomypost.com/corporate-sustainability-reporting-increased-dramatically-3608.htm) a new study by Global Reporting Initiative (http://www.globalreporting.org/Home) reports that there’s been a 46% increase in the number of global companies providing sustainability reports, from 685 in 2007 to 1000 in 2008. If you want to dig into the list of companies who are providing reports, download the spreadsheet report via link on this page. (http://www.globalreporting.org/GRIReports/GRIReportsList/)

For now, take heart that we continue to see more and more evidence each day that the green economy is happening. (You might want to subscribe to a few blogs so that you see daily evidence of this trend. It helps to get the reinforcement that investments, innovation and growth really are happening on a daily basis.)

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Unemployment crisis in Australia : green economy is the solution

Australia needs to urgently shift towards a green economy to help the nation recover from the global financial crisis, trade unions say.

ACTU president Sharan Burrow said while Australia’s economy had not fared as badly as Europe, Africa and the US, up to 5,000 workers were still losing their jobs every week.

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Speaking at an international industrial relations conference in Sydney, Ms Burrow commended the federal government’s stimulus package and the creation of jobs through spending, but said Australia was “not out of the woods” yet.

“There is certainly the risk of another dip,” she said.

“But whatever the situation, there will be no recognition of recovery from (the trade union) unless employment is part of the exit strategy.”

Ms Burrow said maximising jobs, reviewing targeted labour market programs for women, and urgently shifting towards a green economy would help Australia on the path to recovery.

She said the federal government had made headway with its renewable energy target legislation – passed by the Senate last week – which would unleash $20 billion in investment and translate into jobs.

“But we must not stop there,” she said.

“There is a six trillion dollar green economy global market out there right now and we are just not getting cracking to take hold of that.

“Nobody would have asked for the global financial crisis, but it is an opportunity to shift our economy to a green economy and strengthen our domestic base.”

Heather Ridout, chief executive of the Australian Industry Group, said Australia faced big challenges with its move towards a green economy.

“…Fundamentally the ETS (emissions trading scheme), which is a market-driven mechanism, is to do the heavy lifting if we are not to export jobs overseas,” she said.

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China creates most green jobs

China’s massive investments in wind turbines and other renewable energy sources create so many jobs that China probably leads the worldwide green jobs race

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Half a year after countries worldwide launched 500 billion dollar stimulus plans to create jobs and promote low-carbon energy supply, China seems to be the country creating the most “green jobs”.

That is the conclusion of an analysis by the news agency Reuters.

China’s massive investments in wind turbines – adding about 4.5 GW in the first half of 2009 – is the key factor leading the country into its champion position. The US busily built wind turbines – installing four GW in the first half of 2009 – but China passed the United States, and that creates many jobs because of a Chinese rule saying that all installed turbines must include 70 percent local content. China is also increasing its share in the main solar panel market, Europe.

In solar power demand, Germany is leading the race this year, overtaking this position from Spain. Both Spain and Germany dwarfed the US on solar power, but US surpassed any European country in wind energy demand. However, a drop in US and European wind demand this year is forecasted, and that is expected not to happen in China.

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Spotlight on 5 great green jobs

In the midst of a recession, almost everyone has been thinking of new ways to create jobs, stimulate the economy and ultimately get America back on its feet. When President Obama took office, he began to shift the focus onto the environmental sector to get these efforts rolling.

The President pledged to double the production of renewable energy over the next three years, create jobs in the development of new energy technologies and increase the energy efficiency of millions of American homes.

However, these tasks cannot be performed without skilled individuals, which is why experts are predicting the market for green jobs to skyrocket.

For example, the total number of recycling jobs in the U.S. is currently estimated to be more than one million. In addition to this, new laws and regulations related to waste and disposal have created a need for companies to close the loop through recycling, especially when it comes to electronic waste, augmenting the demand for these services.

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How We Fit In

The public has been instrumental in the rise of support for green jobs. In fact, Feb. 4 marked the the first official Green Jobs Advocacy Day. Thousands of proponents from around the country gathered on Capitol Hill to lobby for good-paying, green jobs.

According to a report by Sen. Debbie Stabennow (D-Mich) and Rep. Jay Inslee (D-Wash), these jobs are crucial to the nation’s economic growth.

“Requiring that green-sector companies receiving economic development subsidies provide wages and benefits high enough to allow workers to achieve self-sufficiency standards will help realize the promise of the clean-energy revolution,” the report states.

So, what are the hottest jobs right now? Here’s a quick overview of the occupations that make an environmental impact and may provide what every job-seeker in America is looking for: security.

1. Conservation Biologist

Average Annual Income: $52,480

Fast Company calls this occupation an “urgent quest to preserve the integrity of ecosystems around the world.” Technically, conservation biology is the science of nature and study of the status of Earth’s biodiversity with the aim of protecting species. In layman’s terms, this is a textbook definition of an environmental “superhero.”  So, what would you do with a conservation biology degree? It’s not all lab coats and beakers. This career can lead to opportunities in teaching, research, fieldwork, government and non-profit work.

2. Urban Planner

Average Annual Income: $45,250

As an urban planner, one main feature is having (almost) complete control on how large a city’s carbon footprint will be. Everything from transportation and building layout to emergency planning is all in your hands. Sound like a big job? That’s why it’s one of our favorite positions. Another cool aspect? Employment in this sector is projected to grow by 15 percent by 2016 – predominantly in local governments.

3. Solar Power Installer

Average Hourly Income: $15 to $35

For those with a construction background, this is a higher-paying job that makes for an easier transition into the green scene. And don’t be concerned: You don’t have to live in the desert to find work in this ever-growing renewable energy market – opportunities abound anywhere the sun shints. In fact, making and installing solar power system already accounts for an estimated 770,000 jobs globally, and in the U.S. alone, more than 3,400 companies in the solar sector employ 25,000 to 35,000 workers. This number is expected to grow as new laws have been passed for additional tax rebates for installing solar panels.

4. Science Teacher

Average Annual Income: $41,400 to $45,920

Everything we needed to know we learned in science class. Well, maybe not everything we need to know, but incorporating eco-ideas into the classroom is an instrumental way to instill the next generation with environmentally friendly ideals. A child’s mind is like a sponge, so soaking up the importance of habits such as recycling makes perfect sense in an early education curriculum. Plus, encouraging students to explore the world around them, be curious and ask questions will help develop tomorrow’s researchers and innovators.

5. Chief Sustainability Officer

Average Annual Income: Varies based on size of business

Looking for something that pays a little more? Topping Forbes’ list of Six-Figure Green Jobs, a Chief Sustainability Officer is put in place to make sure the company is adhering to government regulations while strategizing profitable and environmentally friendly initiatives for the company.  This position is definitely all business, but you can bring in some green ideology. More and more companies (think: AT&T, DuPont) are creating this position as environmental issues are topping priority lists.

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Walmart funds green-jobs training

The Walmart Foundation has made a $550,000 donation to fund a six-week Conservation Leadership Corps program that will get Milwaukee-area high-school students involved in conservation efforts and give them some green-jobs training.

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The Walmart Foundation, in partnership with the U.S. Conference of Mayors, awarded the funds from its Green Job Training Initiative to the Milwaukee Area Workforce Investment Board and the Student Conservation Corp.

The board will use the funding to support youth job training and employment in green collar jobs, including conservation projects.

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Glenn Beck thinks he has discovered a big conspiracy involving green jobs…

Telecommuting, the ultimate green job?

Telecommuting, the ultimate green job?

Telecommuting can make any job greener, but it also may become one of the hottest green job trends.

Green jobs. You hear all about them lately, but what are they, exactly? This is where the problem lies; there is no concrete definition of a green job and if you ask five different people to define it, you’ll likely get five different answers. Just look at Jonathan Kesselman’s “On the Streets – Green Jobs” episode as evidence. Defining green jobs is difficult.
With the surge of renewable energy jobs in the nation, people often associate green jobs with wind turbine manufacturing or solar panel installation. Naturally, these industries are considered green, but other trends are emerging. One growing job trend that is beginning to make its mark on the green jobs movement is telecommuting.

ENERGY: Green jobs, brown economy?

Green Energy, Brown Economy

Alternative energy not a growth engine, some experts say, will green jobs save the economy as well as the planet? The answer isn’t obvious, experts say.

President Barack Obama and a number of business leaders say alternative energy, such as biofuels, wind and solar power, and energy-efficiency projects will create millions of good jobs, as well as reducing global warming and the nation’s dependence on foreign oil.

Earlier this month, oil giant ExxonMobil announced a $600 million partnership with La Jolla’s Synthetic Genomics to make oil from photosynthetic algae. Local leaders hailed the deal, which will create about 100 local jobs, as a major step toward making San Diego the center of the new prosperous green economy.

But some experts in economics and the energy industry say having more people work in alternative energy will actually lower our standard of living, by making energy more expensive. They say the public will need to balance how much wealth they’re willing to sacrifice to protect the environment.

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